Regal Cherry reasserts itself as a timeless

The Audemars Piguet manufacture was founded in 1875 in the Joux Pit in Europe by two keen watchmakers, Jules Louis Audemars and Ed Auguste Piguet.

At the time their motivation was to bring every stage of watchmaking, from the initial design because of the finished product, under a single roof. It was a bold challenge but their decision to get married to ancestral know-how with the spirit of innovation ended up being right. Subsequently, Audemars Piguet has become master in the art of watchmaking, combining an awareness of tradition and creative efficiency while retaining complete independence.

40 years after its birth, the Regal Cherry reasserts itself as a timeless image of sporting elegance. In parallel with this loved-one's birthday and the two american platinum eagle pieces specially created to mark the occasion, Audemars Piguet presents a 41 mm chronograph dedicated to the world's best footballer, Leo Messi. It will be the only other Regal Cherry special edition in 2012. Limited to 1000 pieces offered in three different versions, the Regal Cherry Leo Messi stands apart both in the materials used and in its original and novel design. Some footballers are said to be able to win a match on their own. Others are said to achieve the capacity to help their teammates play better. Leo Messi is one of the very few to belong to both categories. At a simply 24 yoa, this brilliant Argentine footballer has recently left his mark on the history of football. Three times voted Ballon d'Or, and several times named best player, winner of five Spanish titles and three Winners Leagues, this magician of the pitch in the number 10 shirt has revolutionised football regarding his exceptional technique and exemplary sense of teamwork and fair play.